Different types of publications have different purposes and different audiences. When we talk about journals, we can usually divide these publications into three broad categories: scholarly, popular, and trade publications.
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Scholarly Journals |
Popular Journals |
Trade Journals |
| Purpose |
Informs and reports on original research done by scholars and experts in the field. |
Entertains and informs a general audience without providing in-depth analysis. |
Reports on industry trends and new products or techniques useful to people in a trade or business. |
| Authors |
Articles are written by subject specialists and experts in the field. |
Articles are written by journalists, freelance writers, or an editorial staff. |
Articles are written by specialists in a certain field or industry. |
| Audience |
Intended for a limited audience - researchers, scholars, and experts. |
Intended for a broad segment of the population, appealing to non-specialists. |
Intended for practititioners in a particular profession, business, or industry.
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